"Chasing Dreams and Transforming, We are bound to win | Soben's 2024 Annual Sales Work Summary and 2025 Annual Work Deployment Conference was successfully held.

On February 12th, on the occasion of the Lantern Festival, sales teams stationed across the country gathered to hold a sales annual meeting with the theme of "Chasing Dreams and Transformation · Winning in the Future". Conduct a comprehensive review of the work in 2024 and make work arrangements for 2025.

Yan Jinkang, the deputy general manager of Zhongjing Haizhu Group and the general manager of Soben, Gao Jianjun, the assistant general manager of the group and the general manager of the sales company, and Zhang Yunpeng, the deputy general manager of Matsumoto, attended the meeting. Zhai Hui, the chairman of the group, and Zhao Nan, the assistant general manager of the group and the general manager of Haizhu Human Settlements Construction Company, listened to the work reports of each sales team online.

Gao Jianjun, assistant to the general manager of the group and general manager of the sales company, pointed out in his speech that in 2025, the dual brands of Zhongjing and Matsumoto will achieve deeper integration in the sales team, more comprehensive resource connection and sharing, and further intensify the expansion of the national market. We look forward to working together with one heart, sharing and achieving win-win results, and making greater progress in the New Year.

Zhao Nan, assistant to the general manager of the group and general manager of Haizhu Human Settlements Construction Company, said that the Songben brand has huge potential. In the future, on the basis of continuing to deeply cultivate the southern market, they will further develop the northern market to expand the market increment. Next, we will lead the team to solidify and implement the systems and measures under the dual-brand strategy, and strive to make the group's prefabricated interior decoration sector bigger and stronger.

Yan Jinkang, the deputy general manager of Zhongjing Haizhu Group and the general manager of Matsumoto, emphasized at the meeting that in 2025, we need to enhance our risk awareness and further strengthen the construction of the sales team to match the future development plan of the group. The collaboration between the dual brands needs to be further deepened. Matsumoto must fully connect the resources of the group, fully tap the potential of the brands, open up the market and expand the territory, and ultimately achieve a qualitative breakthrough in sales performance to maximize the benefits of the dual brand strategy.

Zhai Hui, the chairman of the group, gave important work instructions: The group is moving towards a new stage with a rapid development trend. At present, we are at an important juncture and must seize the favorable opportunity to seek development. Integration is the key. It is necessary to implement the dual-brand team collaboration mechanism to enable the team to form a unified synergy and continuously expand the market territory.

Meanwhile, strengthen the construction of the talent echelon and earnestly implement the reform measures. With the concerted efforts of all staff, in this market pattern where either progress or decline, we aim to achieve the accumulation of strength and breakthrough development of Matsumoto. We look forward to seeing the common progress of the Zhongjing and Matsumoto dual brands and jointly opening a glorious chapter for Zhongjing Haizhu Group.